I’ve been drawing cartoons related to Thanksgiving for a number of years for Proactive Performance, often about turkeys, sometimes Pilgrims, but always with some touch of business jargon involved. This past Thanksgiving was no exception, as I moved from the first quick sketch –
to a tighter version –
to the finished cartoon for the card, painted in the classic black and white New Yorker style. Inside the card, Proactive Performance President Jim Shute thanks his clients, associates and colleagues for their business and wishes them the best for the holidays. I always enjoy doing Jim’s card since it blends humor with its sincere goodwill.
Once again this year I was asked by Mary Lennon, of Lennon’s Small Jobs, to draw a cartoon related to her home maintenance business, to use in her New Year’s greeting to her customers. Mary’s new year’s postcards serve as a reminder to her clients that she’s just a phone call away, and that she appreciates their business.
Through the years we developed a penguin character that appears at a customer’s home igloo to fix some problem, and these are always home repairs that Mary does indeed perform frequently for her customers. This year’s involved wallpaper:
You can see some past cartoons here and here. Humor is a great strategy in helping people remember your business, and my little cartoon chuckles add humor to Mary’s reputation for dependable home maintenance.
If you’d like to chat about cartooning for your business promotions, please contact me!
“Sir, we’re getting ready to land–I’m going to need you to slide that under your seat.”
I started reading and chuckling at New Yorker cartoons in high school when my dad introduced its unparalleled humor to me. He and I shared many hours discussing our favorite gags and cartoonists, and, while Dad did land a great cartoon one time in The Saturday Evening Post, he never made it into Eustace Tilley’s grand library. He hoped someday I would. Dad passed away 8 years ago but I have the uncanny feeling he’s been pulling some strings.
I’ve done several cartoons for my friend Mary Lennon, who does home repair & maintenance for many customers in my area through her business Lennon’s Small Jobs. Mary uses my cartoons as New Year’s postcard greetings to thank her clients and remind them that she’s available for further work. Every year we use a one-panel gag, with a penguin arriving to do one of the jobs Mary is most commonly called for. This year’s card:
and a brief plug – I now have my St. Patrick’s Day cards on my Etsy page, if you click right HERE . They have my illustration of a quaint Irish cottage in the spring – so please take a look if you have a special person to send a lovely Irish wish to on St. Patrick’s Day.
Every year I’m asked to draw a cartoon for Lennon’s Small Jobs, a fix-it business owned by Mary Lennon, for a New Year’s greeting for her clients. Over the last few years we’ve developed a penguin character who always shows up to fix a problem for one of its hapless clients, so this year’s was:
When we started this years ago, I asked Mary what were the jobs that she is most frequently asked to do, and we made a list of them so I can use situations that her clients are most familiar with in the cartoons. In past years we have used jobs such as painting rooms, fixing leaky shower heads and faucets, and power-washing decks. On the back of this postcard she wishes her clients a Happy New Year and thanks them for their business, in addition to marketing her services.